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The Bitcoin Army
In this episode of The Bitcoin Libertarian, Michelle O shares her journey into Bitcoin, the creation of the Bitcoin Army, and why communities, DCA, and education are vital for Bitcoin’s future. Discover how collective voices can reshape the Bitcoin narrative.
In this episode of The Bitcoin Libertarian, we sit down with Michelle O, a key leader in the Bitcoin Army, to explore her journey into Bitcoin, the lessons she’s learned, and the growing importance of community in driving Bitcoin adoption. From her first orange-pill moment to leading one of the most engaged groups on X, Michelle shares insights on why dollar-cost averaging (DCA), education, and collective responsibility are vital for Bitcoin’s future.
Table of Contents

Michelle O’s Orange-Pill Story
Michelle’s entry into Bitcoin was anything but conventional. Years before she bought her first sat, her bank account was unexpectedly frozen, leaving her unable to pay bills. That frustration with traditional finance planted the seeds of curiosity about alternatives. When Bitcoin crossed her path in 2017—through a multi-level marketing scheme she quickly dismissed—its promise of decentralization and freedom from intermediaries resonated deeply.
Her first purchase on Coinbase came in March 2017. Like many newcomers, she experienced the thrill of early gains, followed by the heartbreak of watching the market crash. But instead of quitting, Michelle leaned in, determined to study money, finance, and Bitcoin more deeply.
Lessons from the 2017 and 2020 Cycles
The first crash left Michelle with doubts. Friends and family she had encouraged to buy questioned her judgment when Bitcoin lost 90% of its value. But rather than panic-selling, Michelle held on, unknowingly setting herself up for the next cycle.
By 2020, she was still experimenting with altcoins, winning some and losing others. Her biggest regret wasn’t the losses—it was not dollar-cost averaging consistently into Bitcoin. That lesson became the cornerstone of her strategy moving forward: buy a little every day, no matter the price, and never chase short-term gains.
The Power of Dollar-Cost Averaging (DCA)
Today, Michelle is a committed DCAer. Whether she can only spare a few dollars or make a larger purchase, she stacks sats daily. For her, DCA is more than an investment strategy—it’s a discipline that strips away emotion and market noise.
She no longer measures success in short-term profits but in sovereignty and long-term security. Her focus is on building generational wealth, not timing the next top. As she put it: “Stop worrying about price. Just focus on accumulation. The simpler you keep it, the better off you’ll be.”
Building and Leading the Bitcoin Army
The Bitcoin Army began almost accidentally. In late 2023, a wave of follow-for-follow campaigns on X helped small Bitcoin accounts grow together. Out of that, Michelle and a few others noticed the hunger for more meaningful community.
From those early days of sharing mention lists, the group evolved into a structured space: The Bitcoin Army. What started as a few hundred members has now grown past 5,300 Bitcoiners from around the world. Michelle made it her mission to scale the group, spotlight smaller voices, and give newcomers a place to belong.

Why Community Matters in Bitcoin
Michelle believes communities are Bitcoin’s secret weapon. Big names often dominate the timeline, but the smaller accounts bring fresh perspectives, creativity, and authenticity. The Bitcoin Army’s ethos is to uplift those voices, creating a multiplier effect where everyone benefits from collective growth.
From hosting spaces, running post storms late into the night, to welcoming new plebs with dozens of greetings, the community thrives on inclusion and collaboration. “If you shine your light on others, it comes back to you anyway,” Michelle explained.
Education, Outreach, and Onboarding No-Coiners
For Michelle, the greatest challenge is not preaching to Bitcoiners—it’s reaching no-coiners. She admits much of Bitcoin content online is too technical, too filled with jargon, and often intimidating for beginners.
Instead, she argues Bitcoiners must first ask newcomers about their pain points. Is it inflation? Lack of savings? Bank fees? Once people see their problems, Bitcoin can be presented as the solution. “We need to meet people where they are,” she said, “and explain Bitcoin in simple, human terms.”
Health, Lifestyle, and the Bitcoin Mindset
Interestingly, Bitcoin has influenced more than Michelle’s financial life. Within the Army, members run fitness challenges, fasting experiments, and book clubs. From daily push-up commitments to group fasts lasting a week, the community embodies Bitcoin’s low-time preference ethos in health and lifestyle.
Bitcoin teaches patience, discipline, and long-term thinking. For many in the Army, that mindset naturally extends into physical and mental well-being.
The Future of the Bitcoin Army
Michelle dreams of scaling the community far beyond its current size—50,000, 100,000, even one million members. But more than numbers, her vision is about influence. She wants the Bitcoin Army to shape narratives on X, replacing empty “number go up” hype with content grounded in sovereignty, responsibility, and education.
She hopes the community will outlive its founders and remain a resilient, unshakable voice in Bitcoin for years to come.
The Paradigm Shift: Bitcoin Beyond Price
At the heart of Michelle’s message is a profound realization: Bitcoin is not just an investment. It’s a paradigm shift.
Unlike the fiat system built on debt and central control, Bitcoin is deflationary, decentralized, and fair. It allows small businesses, individuals, and entire communities to play by the same rules as billionaires and corporations. To Michelle, it represents nothing less than a new era of sovereignty.

Conclusion
Michelle O’s journey—from having her bank account frozen, to buying Bitcoin in a multilevel marketing pitch, to now leading a community of thousands—illustrates Bitcoin’s transformative power.
Her story is a reminder that Bitcoin is more than technology or price charts. It’s about sovereignty, discipline, and community. The Bitcoin Army embodies this spirit: uplifting small voices, educating newcomers, and proving that Bitcoin grows strongest when built together.
As Michelle says, the goal isn’t just stacking sats—it’s securing a better future for ourselves and for the generations to come.
FAQs
What is the Bitcoin Army?
The Bitcoin Army is a community of over 5,300 Bitcoiners on X dedicated to uplifting small voices, promoting education, and fostering Bitcoin adoption through collective action.
Why does Michelle O emphasize dollar-cost averaging (DCA)?
Because DCA removes emotion and speculation. It allows consistent accumulation of Bitcoin regardless of price swings, helping build long-term wealth and sovereignty.
What makes the Bitcoin Army different from other communities?
Its focus on inclusion, education, and uplifting smaller accounts. The Army runs book clubs, fitness challenges, spaces, and interactive posts to engage members beyond “number go up” talk.
How can newcomers join the Bitcoin Army?
The Bitcoin Army community is open on X. Simply search for it, join, and engage. New members are warmly welcomed by dozens of others.
Why does Michelle describe Bitcoin as a paradigm shift?
Because it represents a break from debt-based, centralized fiat systems. Bitcoin offers a decentralized, fair, and deflationary alternative that changes how we understand money and sovereignty.
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